Tuesday, July 28, 2009

Staff Profile: Ashley

I think I am the newest employee at CWDkids-- and one of the oldest!. How can that be? Nearly 20 years ago, my father started CWDkids. At its start, CWDkids was a very small operation. On my vacations from college, I was the “customer service department” and answered phone calls while my mother was in her sneakers filling orders in the warehouse, my aunt wrote the copy for the catalogue, and my grandmother “left” catalogues all over town. When your family runs a small business, every member of the family is involved.

I received my business degree from the College of William and Mary and have worked in the marketing research departments of three large corporations. Fourteen years ago, I retired from the working world when I had my first child, Will. Since then, I have had two more children, Nathalie and Bennett, so I know first hand the very busy life of a stay at home mom.

Last fall, my brother, Jim, who now runs CWDkids, asked me if I would like to work a few hours from home helping to expand CWDkids’ internet marketing efforts. Since my three children are now in school full time, I thought it would be a good time to put my toe back in to the working world. It has been great so far. I love setting my own hours and being able to work at home. I have become one of the many faithful blog readers across the country. My children laugh because I am always trying out the great ideas, recipes, and fashion ideas that I find on the terrific blogs that I read on a daily basis.

My children were some of the catalogue's first models and its best customers. My ten year old daughter Nathalie has taken to the fashion business. She loves giving her opinion on which outfits she likes and absolutely adores “shopping” at CWDkids with her Uncle Jim.

Three things you may not know about me:
- I consider Oliver, my King Charles Spaniel, to be my “fourth” child.
- I am a magazineaholic! I love to read Real Simple and O magazines.
- My favorite dessert is peanut butter ice cream with M&Ms on top.

1 comment:

Tara said...

How does a child model/child photographer connect with CWD Kids? We love your product line...& peanut butter ice cream!