Tuesday, April 28, 2009

Successful Trip to NYC Market

Jim, and Mary Lou just returned from one of their many merchandising trips to New York City. They spend many hours meeting with various vendors during Market to view new product lines and decide what to buy for CWDkids. Last week Jim and Mary Lou spent a large portion of their time at Polo Ralph Lauren to view their new Cruise 2009 wear, inspired by the casual lifestyle of Tulum, Mexico.

Below is an image of Ralph Lauren's spring 2009 line. This is designed by RL's team to capture the lifestyle of the clothing and really embody how they envision the upcoming season. Each outfit is meticulously put together and accessorised to provide a complete snapshot of their design and inspiration as they present to potential buyers.

Jim met with our RL sales representative, where a sample of each item is available to view up close. It's a chance to discuss fashion trends, touch and feel the fabrics and select which items we predict our customers will love.

After several meetings, product views, and crunching numbers , Jim and Mary Lou feel it was a successful trip and returned to Richmond with some great new styles we certainly hope you will love!

2 comments:

Heidi said...

Love the behind the scenes commentary!

Anonymous said...

Fun to see a NYC shopping trip. Thanks!